Professional REALTOR® meeting with clients

What is a REALTOR®?

Understanding the role of registered real estate professionals in Ontario and how they help buyers and sellers

Who is a REALTOR®?

A REALTOR® is a registered real estate professional who is a member of the Canadian Real Estate Association (CREA). In Ontario, these professionals must meet specific requirements to help buyers and sellers navigate real estate transactions, including:

  • Completing necessary education and training
  • Maintaining consumer deposit insurance
  • Carrying professional liability insurance
  • Following strict professional standards

REALTORS® provide valuable information, advice, and guidance throughout the complexities of real estate transactions, ensuring both buyers and sellers are well-informed and protected.

Professional Duties to Clients

Undivided Loyalty

Your interests take priority over the interests of the brokerage, its agents, and any other party. Your REALTOR® must promote and protect your best interests throughout the transaction.

Full Disclosure

They must share all relevant information about the transaction or client relationship that could impact your decisions.

Confidentiality

Your private information, including motivations and financial details, cannot be shared without your consent, even after the relationship ends.

Conflict Prevention

They must avoid situations that could affect their duty to act in your best interests and disclose any potential conflicts.

How They Help Sellers

  • Provide market analysis and pricing strategy
  • Create professional marketing materials
  • Manage showings and open houses
  • Handle negotiations and paperwork

How They Help Buyers

  • Guide financing and affordability planning
  • Research neighborhoods and properties
  • Arrange viewings and inspections
  • Advise on offers and negotiations

Benefits of Working with a REALTOR®

Save Time and Money

  • Access to professional market insights
  • Expert negotiation skills
  • Efficient property search
  • Streamlined transaction process

Expert Support

  • Professional guidance
  • Market knowledge
  • Transaction expertise
  • Legal compliance

Why Choose a DualBrokers Professional?

DualBrokers professionals are uniquely qualified as both licensed REALTORS® and mortgage brokers. This dual licensing provides several advantages:

Integrated Expertise

  • Comprehensive understanding of both real estate and mortgage processes
  • Streamlined communication between all parties
  • More efficient transaction management

Enhanced Protection

  • Regulated by both RECO and FSRA
  • Dual professional standards
  • Comprehensive client protection
REALTOR® showing property to potential buyers

Working with a REALTOR®

When you work with a REALTOR®, you'll establish a professional relationship that includes:

Your Responsibilities

  • Be clear about your needs and preferences
  • Provide prompt responses to questions
  • Share relevant information
  • Honor agreed-upon commitments

Professional Support

  • Expert guidance throughout the process
  • Access to professional resources
  • Protection of your interests
  • Transparent communication

Information on this page is based on content from the Real Estate Council of Ontario (RECO) Information Guide, the regulatory body for real estate professionals in Ontario.